Reports & Research

Wildfire risk in the United States is no longer confined to the edges of forests or traditionally high-risk zones. New analysis using ZestyAI’s property-level wildfire models shows that millions of homes classified as low or no wildfire risk under federal assessments face elevated wildfire danger when evaluated at the property level.

This analysis was recently featured in Vox, which examined how wildfire behavior is evolving — and why broad, backward-looking risk maps are increasingly misaligned with how fires spread today.

👉 Read the full article on Vox → https://www.vox.com/climate/476932/california-wildfire-los-angeles-risk-ai-housing-climate

Wildfire risk is closer — and more granular — than most maps show

Many homes damaged or destroyed in the 2025 Los Angeles wildfires were still classified as “low risk” under federal wildfire assessments. ZestyAI’s property-level analysis provides a different perspective.

By evaluating individual structures — including vegetation proximity, defensible space, building characteristics, and neighborhood-level fire dynamics — ZestyAI identified more than 3,000 properties worth approximately $2.4 billion in areas impacted by the Palisades and Eaton fires that showed elevated wildfire risk despite being classified as low or no risk under FEMA’s census-level assessments.

Across California, the classification gap is even broader. Approximately 1.2 million properties, representing roughly $940 billion in residential property value, are designated as low or no wildfire risk under federal maps, despite AI-driven property-level models indicating elevated wildfire danger.

Why census-level wildfire maps fall short

Wildfires do not spread evenly across census tracts or counties. Ember-driven ignition, structure-to-structure spread, wind conditions, and localized vegetation patterns create uneven outcomes, where one home survives and the next is destroyed.

Federal wildfire assessments are designed to provide a baseline view of community-level risk. FEMA has noted that its National Risk Index is not intended to serve as a property-specific risk assessment. When risk is evaluated at the individual property level, meaningful differences emerge that aggregated maps are not designed to capture.

What more granular wildfire risk intelligence enables

More detailed wildfire risk data can support:

• Targeted mitigation efforts at the property and neighborhood level
• More informed rebuilding and land-use decisions
• Clearer, more defensible underwriting and portfolio strategies
• Improved dialogue between insurers, regulators, and communities

A shift in how wildfire risk is understood

Wildfire risk is evolving faster than the systems built to measure it. Homes are no longer just adjacent to wildfire hazards; they increasingly influence how fires ignite, spread, and intensify, even in dense urban environments.

Property-level risk intelligence does not remove hard decisions. But without it, those decisions are made using an incomplete picture of where wildfire risk truly exists.

Read the full Vox article here.

In property insurance, roof age is one of the most critical factors in assessing risk. Yet too often, carriers rely on self-reported or agent-supplied data that is incomplete or inaccurate.

ZestyAI’s recent analysis of 500,000+ properties revealed widespread discrepancies in reported roof age. The result? Mispriced policies, unexpected losses, and operational inefficiencies that impact the bottom line.

As climate volatility grows and reinsurance pressure intensifies, overlooking the true condition and age of a home’s largest, most exposed surface is a risk no carrier can afford.

What’s Inside

• Uncover the biggest myths and blind spots in roof age records.
• Understand why traditional data sources, like claims systems and permits, fall short in providing accurate roof age.
• Learn how a multi-source verification strategy, combining aerial imagery, permits, tax records, and AI, offers a blueprint for improvement and 97% national coverage.
• Explore why roof age is a predictor of losses across multiple perils, not just wind and hail.
• Discover the one-two punch of verified roof age and real-time condition insights, delivering a complete view of risk, even for young roofs with hidden problems.
• Align your roof age data with growing regulatory expectations, particularly in states like Florida.

Access the Guide.

New research from ZestyAI reveals that 62% of U.S. homeowners are deferring critical home maintenance, adding up to $317 billion in potential claims exposure for insurers.

These findings come as Severe Convective Storms (SCS) caused an estimated $58 billion in insured losses in 2024, surpassing hurricane-related losses and marking the second-costliest SCS year on record.

Tornadoes, hail, and wind events now account for over 60% of all U.S. catastrophe claims, and research from the Insurance Institute for Business & Home Safety (IBHS) shows that roof damage accounts for up to 90% of residential catastrophe losses.

Key Findings from ZestyAI’s Homeowner Survey

According to ZestyAI’s nationally representative survey, 62% of homeowners have delayed essential repairs due to budget constraints, representing nearly 59 million U.S. homes with unaddressed vulnerabilities. Forty percent said they would rely on an insurance claim to cover major repairs like roof replacement, adding up to an estimated $317 billion in potential exposure for carriers.

Alarmingly, 63% of homeowners who weren’t living in their home at the time of the last roof replacement don’t know how old their roof is, making it even harder to detect aging systems before they fail. Meanwhile, 12% admitted they would delay repairs indefinitely, further increasing their risk of property damage.

Severe Convective Storms: The Growing Catastrophe Risk

This blind spot compounds known risks: prior ZestyAI analysis has identified over 12.6 million U.S. properties at high risk for hail-related roof damage, representing $189.5 billion in potential roof replacement costs.

“Deferred maintenance has long been a known risk factor, but today the stakes are higher than ever,” said Kumar Dhuvur, Co-Founder and Chief Product Officer of ZestyAI. "With claim severity rising and storm losses compounding, insurers need more than hazard maps to navigate this landscape."

"Property-level insights allow carriers to proactively address known vulnerabilities, improve underwriting precision, and work with homeowners to reduce losses before they happen.”

ZestyAI’s findings support a growing push toward data-driven, preventative underwriting strategies, especially as carriers face rising claim severity and pressure to improve combined ratios across storm-prone states.

With insured losses projected to exceed $30 billion, the recent Los Angeles wildfires rank among the costliest in U.S. history—reshaping how insurers think about risk, resilience, and readiness.

Watch the Full Webinar → LA Fires in Focus: What Insurers Need to Know

In this on-demand webinar, experts from the Insurance Institute for Business & Home Safety (IBHS), the Western Fire Chiefs Association, Cal Poly’s WUI Fire Institute, and ZestyAI unpack what really happened—from frontline response to lab-based research and model performance—and share critical strategies insurers can use to prepare for what’s next.

Watch this session if you’re a Product Managers, Underwriters, Actuaries, and Risk & Innovation leaders looking to make informed decisions in an increasingly volatile wildfire landscape.

What You’ll Learn

• Key takeaways from the Los Angeles wildfires
• Research on structure-to-structure fire spread and resilience factors
• How wildfire risk models performed—what we got right (and wrong)
• Practical strategies to reduce exposure and strengthen resilience

Meet the Experts

• Anne Cope, Chief Engineer, IBHS
• Bob Roper, CEO, Western Fire Chiefs Association
• Frank Frievalt, Director, WUI Fire Institute at Cal Poly
• Kumar Duhvur, Co-Founder & CPO, ZestyAI

With insured losses projected to exceed $30 billion, the recent Los Angeles wildfires rank among the costliest in U.S. history—reshaping how insurers think about risk, resilience, and readiness.

Watch the Full Webinar → LA Fires in Focus: What Insurers Need to Know

In this on-demand webinar, experts from the Insurance Institute for Business & Home Safety (IBHS), the Western Fire Chiefs Association, Cal Poly’s WUI Fire Institute, and ZestyAI unpack what really happened—from frontline response to lab-based research and model performance—and share critical strategies insurers can use to prepare for what’s next.

Watch this session if you’re a Product Managers, Underwriters, Actuaries, and Risk & Innovation leaders looking to make informed decisions in an increasingly volatile wildfire landscape.

What You’ll Learn

• Key takeaways from the Los Angeles wildfires
• Research on structure-to-structure fire spread and resilience factors
• How wildfire risk models performed—what we got right (and wrong)
• Practical strategies to reduce exposure and strengthen resilience

Meet the Experts

• Anne Cope, Chief Engineer, IBHS
• Bob Roper, CEO, Western Fire Chiefs Association
• Frank Frievalt, Director, WUI Fire Institute at Cal Poly
• Kumar Duhvur, Co-Founder & CPO, ZestyAI

Wildfire Risk Is Rising Nationwide‍

Wildfire seasons are getting longer, more destructive, and harder to predict—and they’re no longer just a Western U.S. concern. From the Southeast to the Midwest, wildfire risk is emerging in places many insurers haven’t traditionally watched.

What the Latest Data Reveals About Wildfire Exposure

Drawing from the latest national datasets and insights from ZestyAI’s Z-FIRE™ model, this visual guide to wildfire risk in the U.S. shows:

• New wildfire hotspots: Discover where risk is rising fastest.
• Mitigation gaps: Learn how a lack of defensible space is putting thousands of homes in danger across the country.
• Top risk drivers: See how features like overhanging trees and wooden roofs are fueling destruction in high-risk areas.

Download Free Infographic

BONUS: You’ll also get access to our latest online event with IBHS and Western Fire Chiefs Association, The LA Fires in Focus: What Worked, What Didn’t, What’s Next for Insurers.

ZestyAI announced today a new partnership with California Casualty, a trusted auto and home insurance provider serving educators, police officers, firefighters, and healthcare workers for over 110 years.

The collaboration will enhance California Casualty’s wildfire underwriting and pricing capabilities while reinforcing its long-term commitment to serving California’s community heroes and supporting the California Department of Insurance’s Sustainable Insurance Strategy (SIS).

Enhancing Accuracy, Supporting Affordability

California Casualty will deploy ZestyAI’s Z-FIRE™ model and Wildfire Mitigation Pre-Fill to better align premiums with property-specific wildfire risk and recognize homeowners’ efforts to mitigate that risk.

These advanced models analyze each property’s vulnerability based on factors such as topography, vegetation, building materials, defensible space, and the characteristics of the built environment.

Unlike traditional models that stop at the wildland-urban interface, Z-FIRE accounts for the dynamics of urban conflagration, where fire spreads rapidly from structure to structure in densely built neighborhoods. Wildfire Mitigation Pre-Fill complements this by automatically surfacing mitigation features at scale, bringing greater accuracy and transparency to underwriting.

Todd Brickel, Senior Vice President, Chief Risk & Product Officer at California Casualty, said:

“As wildfire threats intensify, our responsibility is to ensure that educators, peace officers, firefighters, and healthcare professionals continue to have access to reliable and affordable coverage."

"Partnering with ZestyAI equips us with data-driven insights needed to price risk accurately, reward mitigation, and sustain our role as a long-term solution in California’s insurance market.”

Commitment to California

California Casualty has long stood with California’s community heroes, protecting their homes in both city neighborhoods and wildfire-exposed areas. Even as other insurers have reduced their footprint, California Casualty continues to expand access to coverage in support of Commissioner Ricardo Lara’s Sustainable Insurance Strategy.

Through its investment in advanced wildfire analytics, the company is ensuring that affordability and availability can coexist in California’s evolving insurance landscape.

The strength of Z-FIRE’s analytics was reaffirmed during the 2025 Los Angeles wildfires, when the Palisades and Eaton fires escalated into fast-moving urban conflagrations.

The model’s performance reinforced how advanced analytics can anticipate where fire risk is greatest and help insurers strengthen preparedness and resilience well before events occur.

These insights enable California Casualty to maintain confidence in providing coverage for community heroes throughout California’s most challenging environments.

Attila Toth, CEO of ZestyAI, said:

“We are proud to partner with California Casualty, a company that has served community heroes for more than a century.”

“Our AI-driven models provide the transparency, accuracy, and property-level detail needed for insurers to remain confident in challenging markets, rewarding mitigation efforts and supporting regulatory goals for long-term stability.”

Built and validated on more than 2,000 historical wildfire events and two decades of claims data, Z-FIRE has been widely adopted by insurers across the West and recognized by regulators for use in both underwriting and rating.

ZestyAI, the leading provider of AI-powered property and climate risk analytics, today announced that Universal North America Insurance Company, a property insurer, part of the One Alliance Group of companies, has adopted ZestyAI’s Roof Age solution to bring greater accuracy and confidence to property risk assessment across its portfolio.

Why Accurate Roof Age Data Matters

Roof-related claims are among the costliest in property insurance. Yet insurers have long struggled with inconsistent or incomplete roof age data. ZestyAI’s analysis shows that nearly one in three roofs are at least five years older than recorded in policy data, creating blind spots that drive higher losses and mispriced policies. 

How ZestyAI’s Roof Age Model Works

ZestyAI’s Roof Age solution closes this gap by synthesizing building permit data with two decades of high-resolution aerial imagery, applying advanced machine learning to deliver verified roof age estimates with 97% U.S. coverage.

Strengthening Portfolio Performance

"Accurate roof data is foundational for managing one of the costliest drivers of property insurance losses,” said Miguel Barrales, President of Universal North America Insurance Company. “ZestyAI’s Roof Age solution provides the reliability we need to make more confident risk decisions and strengthen portfolio performance.”

"For years, insurers have had to make critical decisions without reliable roof data, and the cost has been enormous,” said Attila Toth, Founder and CEO of ZestyAI. “Universal North America Insurance Company’s adoption shows what’s possible when carriers embrace trusted, property-level insights to strengthen their portfolios and the market as a whole.”

ZestyAI, the leading provider of AI-powered property and climate risk analytics, today announced that its non-weather water risk model, Z-WATER™, has received approval in Wisconsin for use in underwriting and rating.

Why Non-Weather Water Losses Are Rising

Non-weather water is one of the costliest and fastest-growing perils in homeowners insurance, now ranking as the fourth costliest peril overall, with claim severity up 80% over the past decade—surpassing hurricanes. These losses stem from everyday risks like burst pipes, appliance failures, and plumbing leaks. With average claim costs now exceeding $13,000, their financial impact rivals catastrophe events.

How the Z-WATER Model Works

Z-WATER is built, tested, and validated with real insurer loss data, ensuring accuracy and regulatory credibility. The model uses computer vision to analyze aerial imagery alongside tax assessor data, permit records, climatology science, and infrastructure insights to assess key property-level risk factors. By modeling how these variables interact, Z-WATER predicts both the frequency and severity of non-weather water claims with up to 18x greater accuracy than traditional models.

What This Approval Enables for Insurers

With this approval, insurers in Wisconsin can begin using Z-WATER to:

• Set more accurate, property-specific rates
• Align coverage with actual home vulnerabilities
• Optimize inspections and mitigation strategies, such as the adoption of water sensors
• Reduce cross-subsidization and improve portfolio performance

Regulatory Confidence in Explainable AI

“Non-weather water is one of the most frequent and expensive sources of loss for insurers, and it behaves differently than other perils,” said Bryan Rehor, Director of Regulatory Strategy at ZestyAI.

“Z-WATER captures the property-level features that truly drive risk—such as plumbing systems, home design, and even vegetation patterns, giving insurers a much clearer picture of where losses are likely to occur.

"This approval demonstrates that regulators recognize the value of AI models that are explainable, data-driven, and validated against real claims," he added.

Part of a Growing Nationwide Regulatory Track Record

This approval adds to ZestyAI’s growing regulatory momentum. Across five perils, including wildfire, hail, wind, storm, and now non-weather water, ZestyAI has secured more than 70 approvals coast-to-coast.

In addition to these peril models, ZestyAI’s Z-PROPERTY™ solution has also earned nationwide approvals, giving insurers trusted roof and parcel-level insights with the same regulatory credibility.

Southern Oak Insurance Company, a Florida-based insurer specializing in personal residential property coverage, has adopted ZestyAI’s AI-powered property risk platform to improve visibility into property condition and exposure across its homeowners portfolio.

By analyzing structural and environmental vulnerabilities, such as roof degradation, overhanging vegetation, yard debris, and secondary structures, ZestyAI’s platform equips Southern Oak to take targeted actions that help reduce losses and manage exposure more effectively. These granular, property-level insights also offer a clearer view of changing risk conditions across one of the most challenging insurance markets in the country.

Southern Oak is leveraging two core capabilities within ZestyAI’s Z-PROPERTY solution:

• Digital Roof applies AI to high-resolution aerial imagery to assess roof complexity, materials, and condition, flagging structural vulnerabilities before they become claims. 
• Location Insights evaluates the broader parcel to surface risk factors such as vegetation overhang, yard debris, and secondary structures that can amplify storm losses or drive claim severity.

“ZestyAI stood out for its ability to provide deep, 3D visibility into the condition and complexity of the properties we insure.”

“ZestyAI stood out for its ability to provide deep, 3D visibility into the condition and complexity of the properties we insure,” said Tony Loughman, CEO of Southern Oak Insurance Company. “These insights help us improve our risk decisions and manage exposure more effectively across a high-risk geography, while continuing to deliver value and stability to our policyholders.”

“Southern Oak is taking a proactive, data-driven approach to strengthen portfolio decisions,” said Attila Toth, Founder and CEO of ZestyAI. “In Florida’s uniquely challenging insurance market, resilience depends on seeing risk clearly at the property level—and acting on it.”

ZestyAI today announced a new enhancement to its Severe Convective Storm (SCS) risk suite that enables carriers to adjust model inputs and risk scores based on mitigation efforts. 

The enhancement gives insurers a structured and scalable way to reflect real-world improvements, such as upgrading roof materials, replacing aging roofs, or addressing structural deficiencies, directly within property-level risk assessments.

What the New Capability Enables

Carriers can now instantly update risk scores based on verified property data, enabling three key use cases:

1. Reflecting completed mitigation: Recognize risk-reducing actions like roof upgrades or structural improvements in real time, improving rating accuracy and customer satisfaction.
2. Correcting inaccurate data: If errors are identified, such as incorrect roof material, carriers can transparently correct inputs to ensure fairer, more accurate risk assessments.
3. Simulating future changes: Carriers can model the potential impact of proposed upgrades before they occur, helping agents and homeowners understand the value of mitigation and reinforcing behavior that reduces future losses.

Why It Matters for Carriers and Policyholders

Kumar Dhuvur, Co-Founder and Chief Product Officer of ZestyAI, said:

“Models should be powerful, but also flexible and responsive to real-world improvements.”

“By giving carriers the ability to incorporate mitigation and field data into model outputs, we’re supporting transparent, action-oriented risk management that benefits both insurers and homeowners.”

This mitigation-aware functionality is already in use across ZestyAI’s wildfire products, including Z-FIRE™ and Compliance Pre-Fill, where it supports critical regulatory filings and enables carriers to reflect mitigation actions like defensible space and Class A roofs. Extending this capability to the SCS suite ensures a consistent, carrier-controlled approach to incorporating verified improvements across perils.

Built for Transparency and Human-in-the-Loop Decisioning

This enhancement reflects ZestyAI’s broader commitment to human-in-the-loop AI, where insurers remain in control of key decisions and have visibility into the data behind every score.

By combining transparency with the ability to incorporate verified updates, ZestyAI helps carriers build trust with both regulators and policyholders while ensuring model outputs remain grounded in real-world conditions.

The score adjustment capability is seamlessly integrated into the ZestyAI platform and supports a wide range of use cases, including improving product fit, optimizing inspection workflows, enhancing underwriting decisions, and ensuring rating accuracy.

The Z-HAIL™, Z-WIND™, and Z-STORM™ models are built on real-world claims data and leverage property-specific features such as roof geometry, condition, and vegetation to deliver more accurate risk insights than traditional territory-based models.

ZestyAI’s storm models are approved for use in over 20 states across the Great Plains, Midwest, and U.S. South, regions most impacted by severe convective storms, and are actively used by carriers for rating and underwriting.

ZestyAI today announced an expanded partnership with Steadily, a top-rated insurer for rental properties, to deliver advanced hail and wind risk models that enable more precise underwriting. Building on a successful rollout in 2024, Steadily is broadening its use of ZestyAI’s property-specific insights to better assess storm risk and support growth across high-exposure states.

With operations in all 50 states and $300 million in annualized gross written premium, Steadily is one of the fastest-growing insurers in the U.S.

Steadily first adopted ZestyAI’s Z-HAIL™ and Z-WIND™ models in four high SCS states. With a successful proof of concept, the company is now extending usage to additional states in the coming months.

Datha Santomieri, Co‑Founder & COO of Steadily, said:

“Expanding our use of ZestyAI’s hail and wind models reaffirms our commitment to precision and efficiency in landlord underwriting. These insights help us make informed decisions quickly and manage exposure with greater confidence.”

ZestyAI’s platform predicts the likelihood and severity of storm-related claims by analyzing how localized climatology interacts with individual property characteristics — a sharp contrast to traditional models that rely on ZIP code or territory-level assessments. Each model is built and validated on extensive real-world claims data and delivers transparent explanations of the key factors behind every risk score.

Together, Z-HAIL and Z-WIND help insurers identify storm risk at the parcel level by evaluating roof condition, structural complexity, historical losses, and local storm exposure, enabling the granularity needed to underwrite confidently in volatile regions.

“Steadily is modernizing a critical segment of the market with their customer-centric, tech-forward approach,” said Attila Toth, Founder and CEO of ZestyAI.

“We’re proud to support their growth with AI-driven insights that enable better pricing, smarter underwriting, and more resilient portfolios.”

ZestyAI’s severe convective storm models are currently approved by regulators in 19 states and used by leading insurers across the country.