From Self-Reported to Verified: Roof Age Accuracy That Pays Off
How a national carrier improved pricing accuracy, underwriting decisions, and loss performance by replacing guessed roof age with verified data.

Roof age plays a critical role in underwriting eligibility, pricing, and coverage terms — yet for most carriers, it’s one of the least reliable data points in the system. This nationwide carrier learned that relying on self-reported and agent-estimated roof age was quietly distorting risk selection and profitability across its book.
By adopting ZestyAI’s verified Roof Age solution, the carrier replaced uncertainty with clarity, and saw measurable financial impact as a result.
The Challenge: When Roof Age Is GuessworkWith more than $500M in direct written premium, this carrier faced a familiar industry problem:
ZestyAI's research shows that 67% of self-reported roof ages are inaccurate, creating downstream effects across pricing, eligibility, and loss performance.
ZestyAI replaced estimates with verified, property-level roof age intelligence, combining:
After integrating ZestyAI Roof Age into underwriting and pricing workflows, the carrier achieved:
Roof age directly influences underwriting eligibility, coverage terms, and pricing — yet it’s often treated as a best guess. This case study shows what happens when that assumption is removed.
With verified roof age, the carrier was able to:
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